This one has been on my idea list for a while – a web site that answers one of life’s most important questions: How do I look in this outfit?
StyleMob is like HotOrNot + MySpace for fashion. Like HotOrNot, users post pics of themselves and the community votes on the look. Like MySpace, you can connect with like-minded (or in this case, like-styled) people to share style secrets. You can even assemble your own personal “StyleCouncil” of friends and fashionistas that you want to get frequent advice from.
This is a great application of social networking and there are a lot of directions you can go with it. There are also obvious commerce (i.e. monetization) ties here. If StyleMob is successful, it will become an enormous user-generated catalog. Find an outfit you like, click to buy, and StyleMob splits the commission with the person that posted the outfit.
I noodled on this idea a few months ago, and StyleMob has done it almost exactly as I envisioned it (although I’m not crazy about the hand-drawn look of the site). I think this one has big legs.